The video depicts how Ricoh wanted a solution to automate service calls handled by field service technicians. They decided to create an application for the BlackBerry smartphones that would improve call efficiency and give technicians more control over the tasks performed during the day. Ricoh Americas Corporation recently took an important customer service step and mobilized service calls handled by their 2000 field technicians onto BlackBerry® smartphones. Where field technicians once relied on phones, pagers and constant interaction with dispatchers to handle a high volume of customer service calls, they now conduct the entire service call from their BlackBerry smartphones. Related Articles Green Building and GIS HTC Aria confirmed for AT&T on the 20th of June Towards Flood Resilient Cities Smart Grids Require Greater Read more